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TEE OFF GOLF RETAIL STORE

Tee Off is a golf retail store in Myrtle Beach, South Carolina, a place known as the world's golf Capital. The store design is inspired by the transformative power of light, particularly the interplay of light and shadow, which impacts the game of golf and the player’s visual relationship to both the course and the ball. My client aimed to create an approachable introduction to the game through design by creating a less intimidating experience. The design solution connects how light can enhance a golfer's performance on the course and the customer's experience in the store. Drawing inspiration from the various areas of a golf course to evoke the same experience in the store's design through light, which then relates directly to one’s performance.

                Lang Lighting Competition

                2nd place

PROGRAMS USED: Revit, Enscape, Photoshop

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